Product Marketing Manager - Apps (f/m/d) - GER, UK, NL, PL

is Germany's best-known AI company. We develop neural networks to help people work with language. With DeepL Translator, we have created the world's best machine translation system and made it available free of charge to everyone online. Over the next few years, we aim to make DeepL the world's leading language technology company.

Our goal is to overcome language barriers and bring cultures closer together.

What distinguishes us from other companies?

DeepL was founded by developers and researchers. We focus on the development of new , exciting products , which is why we spend a lot of time actively researching the latest topics. We understand the challenges of developing new products and try to meet them with an agile and dynamic way of working. Our work culture is very open because we want our employees to feel comfortable. When we tell people about DeepL as an employer, reactions are overwhelmingly positive. Maybe it's because they have enjoyed our services, or maybe they just want to get on board with our quest to break down language barriers and facilitate communication.

What will you be doing at DeepL?
DeepL is seeking a creative, analytical, collaborative product marketer to join our fast-growing team. As the Product Marketing Manager for Apps, you will be responsible for the discovery, adoption and retention of our mobile and desktop apps, manage the store presence, dive deep into consumer insights, help drive product strategy, and lead go-to-market efforts.

The ideal candidate will enjoy working cross-functionally, be motivated by delivering on product adoption results and already have experience with apps.

Your choice

We are constantly looking for outstanding employees! Currently we offer remote work in Germany, the Netherlands, the UK and Poland. Whether you would like to work from home in one of these countries or from one of our offices in Amsterdam, London, Cologne or Berlin: the choice is yours. No matter where you choose to work from, our way of working is designed to make you an essential part of the team.

Your responsibilities

• Lead go-to-market planning and launches for DeepL desktop (Windows, MacOS) and mobile apps (iOS, Android)
• Manage the store presence of our mobile apps (App Store, Google Play Store), and desktop apps (eg. Microsoft Store) and optimize it through ASO
• Monitor market trends, such as emerging technologies, changing customer needs and behaviors, and competitive landscape
• Act as a key partner to product and management teams in defining roadmaps, market sizes, and user needs
• Drive user acquisition, activation and retention campaigns for the Apps product segment
• Partner with Content and Marketing teams to create Sales and Support enablement materials

What we offer

• A friendly, international, and highly committed team with a lot of trust, with efficient decision-making processes
• Meaningful work: We break down language barriers worldwide and bring different cultures closer together
• Work on the scale. Opportunity to grow the state-of-art technology with a strong product x market fit. Millions of people have used DeepL up to this date
• We cherish collaboration and efficiency but are human in our approach - empathy and inclusivity are critical 
• Flexible Work Arrangements. With office hubs in Cologne, Berlin, London, and Amsterdam, you choose where and how you work. 
• Ownership matters on all levels. We offer a virtual share program for all employees.
• Regular team events – internationally

About you

• Strong experience of marketing with some time spent focussing on product marketing, with technology and/or start-up experience 
• Creative story teller with excellent communication, presentation, organization and writing skills 
• Experience working on product marketing throughout a product’s lifecycle 
• Experience taking apps to market and growing them is preferred
• Growth mindset with a results-driven approach to work (testing, measuring, iterating)
• Strength in analytics, critical thinking, and reasoned judgment 
• Combination of strategic thinking and the ability to roll up sleeves and get things done

We are looking forward to your application!